Monday, April 06, 2015

How to Produce Big Ideas on Demand

By G. Michael Maddock and Raphael Louis Vitón
Source: Business Week

What if we told you that you could come up with a great idea anytime you wanted?

We'll go further. We can show you how not only to summon new and innovative concepts on command but also to teach your people the same skill. This may sound like an infomercial ("Order our revolutionary system within the next 20 minutes, and we'll throw in a set of steak knives absolutely free"), but it's true.

The five techniques outlined below have one thing in common: They free your brain to let your best ideas flow.

As it is, you undoubtedly have too much on your mind. When you're driving during rush hour, you are too busy dealing with traffic to notice the scenery and enjoy the ride. The following practices eliminate mental traffic and help you liberate the great ideas inside you desperately trying to get out.


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