Tuesday, September 21, 2010

Placebo Effect Boosts Women's Sex Drive

By Jenifer Goodwin / Source: Business Week

About one-third of women given a placebo pill to treat a low libido reported improvements in their sex lives, a finding researchers say is evidence of the powerful and somewhat mysterious mind-body connection surrounding arousal and desire.

After drugs like Viagra and Cialis revolutionized the treatment of male sexual dysfunction in the late 1990s, a flurry of clinical trials were conducted in women in the hopes that the drugs could do the same to revive a woman's flagging sex drive.


The drugs flopped in women. But recently, researchers went back and looked at the old data on Cialis and found that not only did about 35 percent of women given the placebo pill experience significant improvement in psychological aspects of sex such as desire, many reported improvements in the physical aspects of arousal, including better lubrication, more frequent orgasms or more easily attainable orgasms, according to the study.


READ THE FULL STORY HERE...

No comments: