Friday, October 24, 2008

The Best Time of Day for Ideas is 10:04 p.m.

Early to bed, early to rise, makes you healthy, wealthy and wise, so goes the old proverb. But it seems the advice holds little truth.

Research now suggests that if you want to be the wisest, you really need to stay up - well, until 10.04pm at least. This is supposedly the best time for a eureka moment, according to research.

And around a quarter of us feel we formulate our most cunning plans when we are burning the midnight oil, a survey of 1426 adults found.


By contrast, despite what many managers may believe, daytime in the office is not conducive to blue-sky thinking.
The afternoon, when most people are at work, is when an overwhelming 98 per cent of those polled say they feel most "uninspired".

The creativity drought just gets worse over the nine-to-five working day, hitting rock bottom at 4.33pm.


CLICK HERE TO READ THE FULL STORY

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